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  • Ahmed Kheder

How to Invest in Art

Updated: 5 days ago

Stocks and bonds are generally the first assets that come to mind when people think about investing. However, the stock market isn’t the only way

to make your money grow.

Alternative investments like fine art are often used as a means of portfolio diversification.

Classics in the art world, like Monets and Picassos, can sell for millions of dollars. Pieces from more recent artists like Andy Warhol and Jean-Michael Basquiat can sell for tens or even hundreds of thousands of dollars.

Art has an impressive growth history. According to CNBC, price appreciation in art has outpaced the S&P 500 over the past 25 years with average annual returns of around 14%, making it a compelling investment opportunity. But how do you get started?


Artist Potential

Do not invest in a new original painting without having an estimation for the artist potential, inspect the signature of the artist on the canvas, in the artist portfolio you can see the development of the artist skills through time, does the artist has the potential to rise in value?


Versatility of the artist portfolio artworks in terms of style(Realism, impressionism, expressionism ….), techniques and subjects(landscapes, still life, figurative....) indicates the professionalism of the artist, otherwise the last thing collectors want to do is buying a hobbyist painting.


Quality

in terms of Light an shades, color, composition, theme the painting must be perfect.


Value

the value of a piece of art is not only related to the painting quality, the story behind the artwork is a crucial subject of value.


Exposure

exposure, essential to deliver the message behind the artwork to people, did the artwork touched the audiences? how was the interaction between the viewers and the artwork? audiences facial expressions when they look at the artwork? does the artwork catch their eyes and hold it?

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